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If you’re working to get your law firm’s website ranking high but still stuck on page two of Google, it’s time to unlock the power of search intent. Imagine someone searching “personal injury lawyer”—are they looking for a definition, a specific firm, or ready to hire? Just like searching “protein powder” could mean wanting to...Read More

As a personal injury lawyer, you’re no stranger to the fierce competition for clients. With the average personal injury settlement hovering around $76,000, law firms—big and small—are pouring resources into marketing to snag those high-value cases. But here’s the kicker: you don’t need a multimillion-dollar budget to stand out. You just need a smarter strategy....Read More

SEO puts your law firm in front of clients on Google. When it fails to deliver cases, and you wonder why your SEO is not working, why your not getting website traffic and you might blame the algorithm or your agency. Stop. The real problem is often you. Lawyers invest in search marketing, then sabotage...Read More

How to Market Yourself as an Attorney: 15 Proven Ways to Skyrocket Your Practice Growth Michael O’GradyCEO and FounderVerdict Digital Marketing COVERED ON THIS PAGE Craft a Magnetic Brand Identity Conquer One Marketing Channel at a Time Design a Results-Driven Marketing Blueprint Navigate Ethics Rules with Confidence Prioritize Your Clients Above All Else Dominate with...Read More

How Long to Rank on Google? Faster Than Most Lawyers Think Think SEO takes forever to deliver clients? Think again. While it’s a long-term game, smart strategies can get your law firm ranking—and winning cases—in as little as 3-6 months. The secret? Targeting the right SEO moves from day one. What Speeds Up (or Slows...Read More

Blogging stands out as the top channel for drawing new clients in and securing cases for your law firm. It delivers the highest return on investment compared to other approaches, thanks to its unique ability to generate compounding growth over time. With a blog, you’re discoverable whenever potential clients search for legal help. Unlike pushy...Read More

Many law firms that come to us struggle to get clients online without relying on expensive paid ads. Google Ads and Facebook Ads can generate leads, but they come at a high cost—often $50–$300 per click for legal keywords depending on their location and practice area. The good news? You don’t need to pay for...Read More

Follow these Five if You Want to Thrive The COVID pandemic has give lawyers a new perspective on how they work and reviewing their marketing budgets. Many law firms are making reactionary moves to cut all advertising spend rather than strategic ones such as reevaluation channels that are not working and doubling down on those...Read More

During this crisis everyone is doing everything they can to help others and remain safe. With all the changes in store closures and business hours due to COVID-19, it’s important for small businesses to communicate these changes to the public.  Customers are looking for up to date information about the status of local businesses and Google...Read More